Job Description
- Design and deliver creative and engaging social media strategies
- Knowledge of best practices for social media platforms such as facebook, twitter, instagram, linkedin, Pinterest, etc.
- Adapting content to suit different channels and audiences
- Oversee, plan and deliver content across different platforms using scheduling tools such as sprinklr, Hootsuite, buffer, asana and later
- Develop, launch and manage new competitions and campaigns that promote your organization and brand
- Form key relationships with influencers across social media platforms
- Undertake audience research
- Monitor, track, analyze and report on performance on social media platforms using tools such as google analytics and Facebook insights
- Identify consumer trends to help with planning social media campaigns
- Optimize content to further encourage community interaction and engagement
- Research and evaluate the latest tools and techniques in order to find new and better ways of measuring social media activity
- Analyze competitor activity
- Recommend improvements to increase performance
- Encourage collaboration across teams and departments
- Proofreading content for errors and inconsistencies.
- Brainstorming with the team to come up with engaging ideas.
- Must have knowledge about social media calendar.
Skills
- A solid understanding of the use of a range of social media platforms, particularly in relation to advertising/branding and customers
- Strong copywriting and editing skills suitable for each platform, from knowing how to write a successful tweet to using effective storytelling techniques
- Knowledge and understanding of algorithms and search engine optimisation
- Creative skills for contributing new and innovative ideas
- Strong communication and people skills for articulating ideas to colleagues and clients
- Leadership qualities to lead and motivate a team
- Excellent teamworking, collaboration and networking skills
- Organisational skills, with the ability to prioritise and work across multiple projects
Job Type: Full-time
Salary: Rs40,000.00 - Rs60,000.00 per month
