Digital Marketing Manager (B2B) [Thailand]


 

วันนี้
คุณสมบัติพื้นฐาน
งานประจำ
5 - 7 ปี
กรุงเทพมหานคร
ปริญญาตรีหรือสูงกว่า
ขึ้นอยู่กับคุณสมบัติและประสบการณ์

หน้าที่และความรับผิดชอบ
  • Lead all company marketing efforts in the targeted areas by generating sales leads and assisting in direct sales activities
  • Produce high-quality articles, white papers, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy
  • Ensure that all communications adhere to brand and communications standards and are written in a consistent Colliers "voice".
  • Prepare, edit and promote clean, concise, and professional copy directed at the target market
  • Build and maintain a calendar of releases on set publishing dates.
  • Build annual budget and marketing plan to achieve measurable objectives to support revenue targets.
  • Establish measurable objectives and report performance and future plans in the monthly basis in the internal monthly business review process.
  • Conceptualize the projects, collaborate with department heads and drive development and copy-editing prior to publishing by experts in a timely manner.
  • Continuously measure and improve content performance based on lead generation; create reports using Google Analytics, HubSpot, (social media analytics tools).
  • Stay up-to-date with the latest market data, industry trends and customer challenges in order to build a more effective editorial calendar
  • Work closely with senior leaders and departmend heads to create effective communications strategies that articulate the benefit of our core service areas consistently to generate leads
  • Manage content specialists, graphic designers and internal team members to create and review all content & ensure consistent message
  • Push the business to adopt better content creation practices through frequent testing of new content formats and distribution channels, including championing the increased use of data visualization
  • Manage all creative resources including graphic designers, photographer, videos and other contract personnel.
  • Coordinate with internal IT and external IT as needed
  • Help lead the Japan desk and China desk

คุณสมบัติ
  • Bachelor’s or Master’s in marketing, communications, journalism or related discipline
  • 5+ years of content marketing or direct copywriting experience
  • Strong communication skills in English and Thai. Japanese knowledge a bonus.
  • Must be able to set measurable objectives and report on these monthly.
  • Ability to develop, organize, and maintain process documentation
  • Ability to create, update, and maintain training documents
  • Excellent grammar, punctuation and spelling skills
  • Experience/consistent performance in deadline-oriented environment due to tight time restraints and volume of work
  • Ability to manage multiple projects and juggle priorities
  • Clear, effective communicator—verbally and in writing—with the ability to be persuasive
  • Demonstrated ability to work productively with counterparts in a cross-functional capacity
  • Must be able to respond quickly in an environment of changing priorities
  • Must be able to set relevant priorities on a daily basis as the job requires
  • An uncompromising approach to hitting deadlines
  • Results-oriented; proven ability to prioritize, drive and achieve results through self and others under time pressure.
  • Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, professional environment.
  • Must be able to communicate in a calm and collected fashion in a sales related focus for lead generation.
  • Editorial mindset that seeks to understand what audiences consume and how to create it
  • Ability to analyze and present content and social performance
  • Project management skills and understanding how to manage the priorities of multiple stakeholders in a complex environment and focus on the delivery of results in the form of traffic, leads and sales
  • Strong knowledge of content marketing strategy and channels
ดูคุณสมบัติเพิ่มเติม

สวัสดิการ
  • Coffee, Tea, Drinking water
  • กองทุนสำรองเลี้ยงชีพ
  • ค่าที่พัก (ต่างจังหวัด)
  • ค่าเสื่อมยานพาหนะ
  • ค่าโทรศัพท์
  • ทำงานสัปดาห์ละ 5 วัน
  • ประกันสังคม
  • ประกันสุขภาพ
  • ประกันอุบัติเหตุ
  • ลาบวช
  • เครื่องแบบพนักงาน, ชุดยูนิฟอร์ม
  • เงินช่วยเหลือฌาปนกิจ
  • เที่ยวประจำปี หรือเลี้ยงประจำปี
  • โบนัสตามผลงาน/ผลประกอบการ
ดูสวัสดิการเพิ่มเติม


 

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